Short-term rentals like Airbnb and VRBO have exploded over the past few years—and with good reason. They offer the perfect combo of personal enjoyment and real income potential. But is now the right time to jump in? And is it really as easy as it looks on Instagram?
Let’s break it down.

Why Vacation Rentals Are Still a Smart Move in 2025?
1. Dual-purpose property
You can enjoy it part-time—and rent it the rest. That’s the dream, right? Whether it’s the coast, the lake, or the mountains, having a place to escape and make money is a win-win.
2. Appreciation + cash flow
In popular vacation destinations, your property value is likely to rise over time. Meanwhile, seasonal rental income can help offset your mortgage, taxes, and maintenance costs—sometimes even turning a profit.
3. Tax advantages
Depending on how often you rent it out, there are potential write-offs for property expenses, depreciation, and travel. (Always check with a tax professional.)
But Here’s the Fine Print:
1. Not every market works
Some areas have restrictions on short-term rentals—or limited seasonal demand. That’s why I help clients analyze rental comps, local ordinances, and occupancy rates before they ever buy.
2. It takes work (or a good manager)
Cleaning, guest communication, maintenance—it’s a business, not a hobby. The good news? You don’t have to manage it all yourself. I can recommend trusted local property managers who handle everything for you.
3. Financing is different
Some lenders treat vacation homes or investment properties differently from primary residences. You’ll likely need a larger down payment and stronger credit. I’ll connect you with the right loan officers who understand the short-term rental game.
Owning a vacation rental can be incredibly rewarding—but it pays to do it right. With the right location, the right property, and the right team behind you, it can become one of the smartest real estate moves you’ll ever make.
Looking for your perfect real estate match? Finding your dream agent is easy with www.kellarlawrence.com. Our team consists of top Real Estate agents to help you with any of your real estate needs! Call us at 864-942-8991. Or feel free to share our contact information with anyone you know who needs expert help in buying or selling their home.